# Digital Marketing in a Day

Canonical URL: <https://training-nyc.com/courses/digital-marketing-training>

## Overview

Dive into digital marketing by learning how to increase your web traffic, generate and convert leads, launch a successful email marketing campaign, and use Google Ads and Google Analytics. 

In this one-day Digital Marketing class, you’ll learn the strategies and skills needed to succeed in online marketing and promotion. We will cover the following topics:

- **Intro to Digital Marketing** : Learn more about the role that digital marketing plays in today’s business landscape.  Get a proven framework for creating a successful digital marketing strategy.

- **Google Ads** : Learn the difference between Google Ads and Google Organic Search.  We'll help you set up a Google Ads account, and we'll guide you through the process of setting up a new campaign.

- **Email Marketing** : We'll help you launch a successful email marketing campaign, and we'll show you how to build and grow your email list.

- **Google Analytics** : Learn how to get started with Google Analytics.  We'll help you interpret the data you collect.

## What you'll learn

- Key skills needed to increase traffic to a website, generate leads, and get sales
- How to reach your target audience online
- How to turn leads into sales
- How to analyze data from Google Analytics to improve your return on investment

## Pricing

**Tuition:** $995