This 60-hour Digital Marketing Certificate program includes comprehensive courses in digital marketing strategy, SEO, Google Analytics, Google Ads, and Social Media Marketing.

Promote your business by utilizing the most high-impact tools available in digital marketing. Develop an actionable, multi-tiered digital marketing campaign optimized through SEO, social media, and Google Ads. Track your growth though Google Analytics and take advantage of its many features to maximize gains. This intensive bootcamp is perfect for business owners looking to increase traffic and monitor conversions on their website and social media platforms, or for those who want to learn new skills from a top digital marketing expert.

Instructor Bio: Nicole McCullum is a digital marketing professional with over 14 years of industry experience. As the founder of a website design and SEO company servicing clients globally, Nicole is well-equipped to teach digital marketing. She specializes in helping small businesses and entrepreneurs generate more leads, attract more clients, and grow their business online.

The Digital Marketing Certificate includes

SEO Bootcamp

Gain insights into Search Engine Optimization (SEO) and competitive keyword analysis while developing a strategy that will launch your website all the way to the top. 

Digital Marketing Strategies Bootcamp

Learn the strategies and skills needed to succeed online. The course covers how to develop a digital marketing strategy, fundamentals required for increasing conversions, email marketing strategies, and more.

Google Ads Bootcamp

This two-day training is a comprehensive exploration of Google Ads (formerly Google AdWords). Learn how to develop and manage a successful campaign, generate leads and sales, track conversions, and more.

Google Analytics Bootcamp

This two-day workshop is a comprehensive look at Google Analytics and its many applications. Learn how to set up an account, understand what you should be tracking, how to interpret Google Analytics reports and data, and more!

Social Media Marketing Bootcamp

Discover why Social Media Marketing has become one of the most powerful digital marketing tools. Learn how to build, target and convert leads from the major social media platforms, Facebook, LinkedIn, and Instagram, through paid and free marketing techniques.